Career and Resume Blog

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The Career and Resume Blog is a mini-journal about resume and career advice for those over the age 50. It...

-- lets you know when any new webpages or articles appear on UberCareerTips.com

-- keeps you up-to-date with other postings or news that impact those over the age 50 and who are trying to manage their career and resume

Stay informed and stand out from the crowd!


Less Compensation

Less Compensation...for the right reasons, it okay to take less pay – it is not a reflection on you. Remember the old saying, “money doesn’t but happiness”.

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What Is Personal Branding?

A brand is anything—a symbol, design, name, sound, reputation, emotion, employees, tone, and much more—that separates one thing from another. In the case of Disney, it is the Mickey Mouse image, for Kentucky Fried Chicken it is the image of its founder Colonel Sanders, and more recently the KFC initials it is using more and more in its advertising. It is what drives the marketing of these brands, and is what you will learn to apply in the marketing of your YOU, Inc. personal branding.

It is what sets them apart from their competition, and it is what will set you apart from your competition and help you rise above and stand out in the crowd. Big business use marketing, and so should you by marketing yourself -- it should be a major part of your job search strategy.

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Coronavirus Job Loss? What YOU need to do Immediately…RIGHT NOW!

We all have been caught off guard with the COVID-19 pandemic. The U.S. economy was booming, the stock market was strong and employment levels were the highest in years. Then BOOM! out of what seemed like no where -- millions lost their jobs.

Many who had very secure jobs, in ALL industries, at ALL levels were suddenly unemployed due to this terrible pandemic.

Our worldwide government leaders failed us, they didn't give enough importance to the Coronavirus and didn't listen to the medical experts. They ALL just downplayed the virus...and were to late trying to contain the virus.

Please know that you didn’t do anything wrong, this was NOT your fault – and you are not alone.

Top executives, business owners, factory workers, doctors and other professionals (older and younger) in all industries have ALL been impacted in some way. No one has escaped!

No way is this a reflection on your professional merits. You still have your skills that many employers want and greatly desire. Once things return to the "new normal" (whatever that may look like), you will be back in demand to be hired. Perhaps even in a better position, with greater growth potential. In the meantime, you must look at your finances, stay strategic, and build an action plan keeping you focused and ready to act.

Keep reading to find out what you need to do RIGHT NOW!

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Make your age and experience work for you, not against you

Being in that elite "experienced" crowd you offer more than someone younger. You know more, you've been there and done that -- BUT -- you also, may be applying to a job reporting to someone who may be a bit scared or threatened by you.

That's right, scared and/or threatened of your experience, uneasy that you may know more, and so there lies another challenge. There is a very fine line between bringing experience and knowledge AND not being seen as a threat to the person sitting on the other side of the table and interviewing you.

Employers today are very conscience of how you fit into the office environment.

Do your homework. Know your audience. Learn all you can about those doing the interview. What is it that they are seeking, and how does it match-up to what you bring to the table? Understanding the environment...the make-up of the team, and the culture of the organization and show how you are a fit.

In the job interview you must show them that you will be an asset to them, a trusted advisor and are not trying to take their job. That you can fit into a younger, "more hip" workplace. If you haven't seen the movie, "The Intern" (with Robert De Niro and Anne Hathaway) yet -- see it, as it illustrates this point perfectly.

Today, more than ever, people are working longer and later in life, and that presents very different challenges that requires a unique perspective (from someone like me who has, and still is living it).

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New jobs dry up for high earners

Great insight...

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By Jake Perez, Editor at LinkedIn

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People who are considered high earners, like startup founders, executives and business owners, say they are "in limbo" as career opportunities dry up during the pandemic. Urgency and anxiety is building for those seeking new jobs or career advancement as months wear on, The New York Times reports. But a University of Pennsylvania professor who owns two businesses suggests being lean, flexible and optimistic, saying, “We were in a period of a lot of irrational exuberance, a lot of capital available, a lot of people [getting] by on swagger. I think those times are gone."

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Looking for other opportunities? Here's who's hiring right now!

Hi everyone...I hope this finds you all well and safe. I came across this article recently and thought I'd share it with you all -- VERY timely and relevant!

-Mike

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By Andrew Seaman, Editor at LinkedIn

Some industries — from shipping to online learning — are hiring to meet coronavirus-related demand. Here are some of the companies hiring right now.

- Instacart says it’s looking to hire 300,000 contract workers over the next three months.

- Amazon says it’s looking to hire 175,000 new workers for its fulfillment centers and delivery network.

- Albertsons is hiring 50,000 people across their companies for open roles.CVS Health is hiring 50,000 employees to serve in various capacities across its business.

- Walmart is hiring 50,000 workers for its distribution and fulfillment centers.

- Dollar General says it's looking to add 50,000 employees by the end of April.

- FedEx is hiring 35,000 people for essential roles.

- Allied Universal is hiring more than 30,000 people for open positions.

- Taco Bell is hiring 30,000 people to work at its restaurants.

- Pizza Hut is hiring 30,000 permanent employees to serve as drivers, shift leaders, cooks and managers.

- Ace Hardware is hiring 30,000 people to work in its stores nationwide.Lowe’s is hiring 30,000 employees to meet the demand created by the coronavirus.

- Dollar Tree, which is also the parent company of Family Dollar, is hiring 25,000 workers for its stores and distribution centers.

- Walgreens is hiring 25,000 employees for permanent and temporary roles.The Home Depot is hiring people for more than 22,000 jobs.

- Instawork is hiring 20,000 workers over the next two months.Papa John's is hiring 20,000 workers to meet demand.

- 7-Eleven is hiring up to 20,000 employees due to increased demand.Kroger is looking to hire an additional 20,000 workers across the U.S.

- AutoZone plans to hire 17,000 people over the next three months.

- Citi is hiring people for more than 15,000 positions globally.See the full list by clicking here.

Also...Check out posts with #NowHiring. You can also use that hashtag in your posts about open positions.

More positions are also listed on the LinkedIn jobs page.

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Simple Cover Letter

Simple cover letter that is powerful and will get you noticed

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Value Proposition, What Is It and Why Do You Need One?

A value proposition refers to the value a person brings to customers or a company they are interviewing with and why they should choose you over someone else.

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What is your value proposition?

Simply put a value proposition refers to the value a person brings to customers or a company they are interviewing with and why they should choose you over someone else.

It makes you stand out and above the crowded field of competition.

In short, it's:

- The "been there...done that" voice and flair- A certain "pizzazz" our age group's knowledge, maturity and confidence brings to the table- Supported by a depth of useful skills (both technical and interpersonal) that our experiences afford us...this is where we separate ourselves from others- We all get better with age, and that is nothing to be afraid of or hide, so let me teach you how to leverage our life's experiences -- and deliver a more rewarding outcome

How do you create a compelling value proposition?

- Know the "pain points" of the company and group your going to interview with...then demonstrate how your experiences and background will fulfill the needs and the value that you will adding

- Put yourself in the context of your customer’s needs

- Know the competition that you will be facing, who else will be interviewing and then again, illustrate why they need to choose YOU!

- Put it all together (make them WANT you)

Again, the value proposition is the value you uniquely bring to a company. It explains the benefit you provide and how you do this uniquely well. It describes your experience about the situation or pain point the interviewer is trying to solve for...and why you’re distinctly better than any of the other candidates.

At the end of the day, it's what and MUST make you stand out from the crowd!

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Get better results with this approach on your follow-up, and your more likely to get a response!

You just had a great interview with a company for an exciting new position that you're a perfect fit for...You think it went really well! You had a good rapport with the hiring manager and left the meeting (or call or video chat) waiting for the next step in the process.

BUT...no calls, no responses to your emails or calls...Nothing but dead air and...crickets!

Sometimes, your email gets lost in the clutter of their busy day. Sometimes, you don’t hear back simply because they're just not as interested as you thought.

Unfortunately, the majority of the times you'll never hear back or learn any valuable feedback (that you can use in your next interview to improve) why you weren't chosen or are no longer being considered.

Add this to your subject line to greatly improve your chances of a response.

CareerSidekick says that the quickest way to get an email read is to just simply reply to the email chain that you have been corresponding from. This way, they know it’s from you and what position you are referring to.

If you aren’t replying to that chain, make sure to refer to what you are emailing about. Reference the interview and the date/time. You could even put a “thank you!” or “follow up” in the subject line to show you are grateful for them taking the time to meet with you.

In the body of the email...

1.) Confirm your interest -- Employers want to know whether or not you are still interested in the position after the interview.

2.) Be positive and thankful -- Show your enthusiasm!

3.) Refer to a specific conversation -- Mention a memorable conversation topic will not only make you stick in their mind.

4.) Sell yourself -- Make sure you standout by listing why you love this position, how it aligns with your personal and career goals, and the skills you possess that would make you succeed in the role.

...and lastly

End the email saying that if they need anything else from you (portfolio, references, etc.) or if they have additional questions for you to address.

Good luck!

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